Berlin, 21/07/2025

Article: Turn Your Email into a Workflow Engine

What if your inbox didn’t just store your tasks, but actually ran them?

Email has evolved far beyond its origins as a communication tool. It is now a central nervous system of organizational coordination, task management, and decision-making. And yet, for many professionals, it still functions like a glorified mailbox. Overflowing, cluttered, and reactive. 

As Microsoft Research once put it, email has become a “habitat that many of us live in,” but one that poorly supports the modern workflows we need to execute each day. 

So, how did we get here, and how can we move forward? 

Email Overload Isn’t Just About Volume, It’s a Workflow Bottleneck 

Every knowledgeable worker knows the pain. We wake up, open our inboxes, and face a chaotic flood of overlapping tasks, unfiltered requests, status updates, and documents. But the issue isn’t just the number of emails. It’s what’s hidden inside them, deadlines, approvals, reminders, decisions, each locked in plain sight. 

A 2019 CHI study from MIT CSAIL reinforced this by identifying a critical insight: most users don’t want to just classify messages. They want to automate their entire decision flow, from recognizing priority emails to triggering context-specific actions such as auto-responders, forwarding, or deferring notifications depending on their state of mind or schedule. 

And yet, a staggering 90% of those automation needs are impossible to express in current email systems like Gmail or Outlook. 

This mismatch between how we use email and what email clients allow is no longer sustainable.   

Why Workflow Engines Are Essential 

Email is a powerful workflow medium, but only when paired with the right engine behind it. As Chrystal R. China (Ph.D, Communications consultant) argued in her 2025 article for IBM:

“Workflows are the mechanism by which personnel and enterprises complete their work, making them integral to sustainable business practices and continuous growth.”

She explains that workflow engines define, execute, and monitor the sequences of tasks that must be completed to achieve specific business goals, and this goes beyond task automation. These engines intelligently route work to the most efficient next step, reducing reliance on manual decision-making and minimizing bottlenecks. 

The Opportunity: From Inbox to Engine 

What users are asking for, either explicitly or through their scripts, hacks, and makeshift workarounds, is an email engine. A system that doesn't just sort messages but understands, triggers, and executes. (Park, Zhang, Murray, & Karger, 2019). 

The MIT study categorized desired capabilities such as:

  • Automatically marking task-related emails as “pending”
  • Using external context like “vacation mode” to mute notifications
  • Parsing emails for attachments and auto-storing them
  • Aggregating RSVP replies into a digest
  • Adjusting visibility based on user mood, urgency, or time of day

These are not just features. They represent a new model for email as a dynamic process layer, not static communication. (Park et al., 2019).   

Our Solution: MailSense by Backwell Tech 

MailSense delivers exactly the transformation users have been demanding. It is an enterprise-grade, AI-powered email automation solution that redefines how communication flows into action. 

Built to flexibly deploy on-premises and align with enterprise-grade data policies, MailSense applies intelligent workflow triggers and real-time classification to convert emails into structured, prioritized, and automated operations. It closes the gap between human communication and machine-executable process. 

MailSense addresses the core challenges through intelligent automation: 

  • Smart Email Classification: MailSense automatically identifies and categorizes communications by type, such as quotes, orders, customer inquiries, and routes them through appropriate business processes without manual arrange. 
  • Automated Workflow Processing: It creates structured customer folders, compiles entire conversation threads, and stores all attachments in cleanly organized, chronologically sorted formats, dramatically improving traceability and context awareness. 
  • Intelligent Quote Management: For sales-driven teams, MailSense autonomously processes quote requests, applies business logic to calculate pricing, and forwards proposals through internal approval loops, significantly reducing response time and error rates. 
  • Automated Report Generation: Based on the extracted and processed information, the system generates detailed reports, helping teams monitor workload, turnaround metrics, and customer interaction patterns at scale. 
Business Impact 

Tools like the one we’ve developed — Mail Sense — go beyond simple email automation. They are designed to accelerate how companies work with clients and suppliers. By enabling faster customer responses, tighter internal coordination, and full visibility into communications, we help reduce manual effort, operational fatigue, and latency across business processes. 

In the coming weeks, we’ll be unveiling all the features of this new product and taking a closer look at the advantages it’s already bringing to industries such as manufacturing. 

Inbox intelligence is becoming the engine of business operations, empowering today’s professionals to spend less time reading through endless emails and more time acting on the key priorities hidden within them.       

The Conclusion? Email Is Not Dead, But It Must Be Reborn 

The future of work will not be built on passive inboxes. It will be driven by active systems that sense, respond, and execute in real time. 

Turning your email into a workflow engine is not just a nice-to-have. It is a practical digital transformation strategy for enterprises that want to improve bottlenecks, sharpen decision-making, and scale operations without burning out their people, ensuring focus in core business activities. 


About Backwell Tech 

Backwell Tech is a Berlin-based high-tech company specializing in predictive AI solutions. The platform offers companies scalable AI models for profit maximization by utilizing historical and real-time data and ensuring data integrity. Since its founding in 2019, Backwell Tech has combined cutting-edge research with practical innovation in explainable algorithms. The company focuses on ethical AI development and delivers reliable, interpretable forecasts that enable informed business decisions. More information at www.backwelltechcorp.com. 

Backwell Tech Corp contact: 

Maximilian Gismondi 

hello@backwelltechcorp.com    


References:
  • Park, S., Zhang, A. X., Murray, L. S., & Karger, D. R. (2019). Opportunities for automating email processing: A need-finding study. In Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems (pp. 1–12). Association for Computing Machinery. https://doi.org/10.1145/3290605.3300604 
  • China, C. R. (2025, March 27). Why are workflow engines important? AI Academy, IBM.